During the holiday season, there's a strong focus on giving and spreading kindness. This LUSH mailer encourages customers to shop for holiday gifts while also 'spreading good'—a nod to one of LUSH’s core slogans. Featuring icons that reflect the brand’s values, the mailer reads 'Spread some good... and holiday cheer,' and ends with a call to action: 'Spread some good this holiday season' alongside LUSH’s website. Designed with a female audience in mind, the color palette is festive and feminine, striking the perfect balance between holiday spirit and brand identity—ensuring it stands out in any stack of seasonal mail.


